Discover the Russian Pavilion for Expo 2015
Bureau International des Expositions
The 2015 edition of the Universal Exposition, held every five years, to be held in Milan this year (Expo Milano) will be devoted to one of the major challenges of the twenty-first century: feeding the world.
Each participating country will defend their food and agricultural model as well as their technologies and innovations. One of the exhibition pavilions that might draw many visitors this year is Russia’s, a country-continent whose territory comprises one tenth of the world’s arable land and one fifth of the world's water.
Georgy Kalamanov, Russian Deputy Minister of Industry and Trade and Commissioner General for Russia’s pavilion gave an interview (extract here1) to the International Exhibitions Bureau. For the Commissioner “the Russian pavilion’s theme reflects Russia’s commitment in agriculture, global food security and a sustainable food procurement policy”.
The comments gathered in this extract, reflect above all, Russia’s attachment to its territory and its role on the international stage. Faithful to the ancestral “Derjava” (power in Russian) strategy and culture, Moscow is aware of the strategic weapon that is agriculture and food security. It will not only contribute to its influence but allow it to weigh on global markets, for better or for worse. Ultimately it is Russia’s ambivalence of diplomacy and geostrategy that are involved here.
momagri Editorial Board
Russia revealed today its Expo 2015 pavilion. It will showcase the country's involvement in food security and food supply on a global scale. To learn more about the Russia's project and its objectives, we have interviewed the Commissioner General of the Pavilion, Mr. Georgy Kalamanov.
World Expo Milan 2015 Pavilion of Russia 1
The theme you have chosen for the Pavilion of Russia is "Growing for the world. Cultivating for the future". In what way does this theme reflect the policy of Russia regarding food security on a national and global level?
Georgy Kalamanov: The theme of the Russian pavilion at Expo 2015 reflects Russia's commitment to agriculture, global food security and a responsible food supply policy. Russia has strong agricultural credentials, a diverse food production base, and not only has the capacity to provide food security for its own population, but is also able to ease pressures on food supply on a global scale. Our country has been at the forefront of the international debate concerning food security, and it is an influential player in the world market for agricultural products. Food security is one of the principal factors in the formulation of the Russian federal agricultural policy – and as such, I think it is correct to say that the theme of our pavilion at Expo 2015 reflects the policy of Russia very accurately.
Which projects and innovations will be showcased in the pavilion?
The Russian pavilion will be full of surprises for our visitors, and therefore I do not want to spoil the experience by telling you all our secrets! However, rest assured that our pavilion will showcase cutting edge processes, technologies and projects in the fields of food production and international supply.
World Expo Milan 2015 Pavilion of Russia 3
Could you tell us about the design of the pavilion?
We hope and expect that the Russian pavilion in Expo Milan 2015 will follow the great tradition of Russian and Soviet pavilions of previous Expos and make a stunning impact on the millions of visitors of Expo 2015. From the exterior architecture to the innovative use of internal spaces, and from the branding to the visitor experience, we are working with some of Russia's most exciting new design talents. Our sensitive use of materials and the organic appearance of the pavilion will reflect Russia's agricultural heritage.
What image of Russia do you hope to leave in the minds of the visitors?
Of course, on one level, we want visitors of our pavilion to leave with the sense that Russia takes its position as a major global food producer extremely seriously, and that Russia is a reliable partner in the global food supply network. At the same time, we want to celebrate the huge contributions that Russia has made in the field of science and agriculture. However, if there is one impression we want to leave it is that Russia is open to all, hospitable and a producer of the world's finest food and drink!
Do you see Expo Milan 2015 as an international relations tool and a place to boost cooperation with other countries?
Russia has always been a very proud participant in World Expos - from the very first one in 1851. We know that Expo 2015 will offer a fantastic cooperation platform with our international partners. It will truly be a window on the world and provide the opportunity to reach out to the international community. Expo 2015 will particularly allow us to shine the spotlight on the Russian-Italian relationship, which has always been one of great warmth. World Expos work on many different levels: commercial, cultural, diplomatic, and Expo 2015 will be a great opportunity to engage not only on a country-to-country basis, but also on a more personal level. In this way, the Russian pavilion in Milan will showcase the real Russia to those who may not know much about our country and will also be a place to enhance our cooperation with existing international partners.
1 The entire article is available from